A hands-on workshop built around a real-world campaign brief, creative thinking, and the process of turning ideas into finished key visuals.
Learn how to develop a concept, define its art direction, use AI to generate and refine visual assets, and bring image, typography, and composition together in your design tool of choice.
This workshop explores the bridge between creative ideas and visual execution, and AI’s role in supporting the process.
Designed for graphic and digital designers, junior art directors, and visual content creators, it equips participants with a completed key visual and a practical workflow they can apply to their own projects.
Basic familiarity with a design tool is required. No prior AI experience is needed.
